Rabbits on campus

providing 3rd party animated assets

“What do you mean by assets?” you might ask. Well…

Lambda Films needed some animated rabbit assets for a video they were making for the University of East Anglia, which is in Norwich… I think there must be a lot of rabbits hopping around campus (if not, the metaphor escapes me).

I provided several animated assets of the rabbit, all starting and ending in the same pose. This way the actions – hopping, sitting up, looking around, eating, etc. – could be linked together in any order, and in either direction, to create various sequences of different lengths.

Lambda’s finished video contains a lot of animation that I didn’t make. But it also features my rabbits acting rabbity throughout. An example of the efficient use of well-designed, flexible animated assets.


  • University of East Anglia


  • Animated asset production