Hardall make garbage chutes for buildings. They are very mucky. A photograph is always going to look… well, rubbish. Animation can present the information without the mess.
The videos show how the chute can sort and recycle your rubbish, and what happens if there is a fire – it gets put out, basically.
The company like the videos so much that they asked me to make a whole set of illustrations for their new website. I’m particularly proud of the rusty hopper door on the before and after image, convincing rust is quite difficult to achieve with vectors.